A take-out only restaurant
concept app
Wok Noodle House
Create your own bowl masterpiece with the freshest ingredients and unique flavours. Excite your tastebuds and cravings with gourmet fried noodles fresh off the wok.
Strategy
Target Audience
liberal personalities who are open to try new things
Demographics
Gender: male and female
Education: college/university graduate or higher
Age: 25-45 years
Occupation: Project Manager
Location: Toronto
Psychographics
Personality: student at heart, cultured
Attitudes: outgoing, high-spirited
Values: liberal, open-minded
Interests: travelling,
Lifestyles: adventurous, creative, traveler
initial flow
wireframes
visual research
what's out there & inspiration
brand & visual mockup
Wok Noodle House
